Off Screen On Life
2024
Campaign, Typography, Illustration
Off Screen On Life is a campaign designed to raise awareness about reducing screen time and being more present in life. I created a series of informative posters suggesting activities to do instead of being on screens, emphasizing their benefits for mental and physical health. In addition to the posters, billboards and screen ads were produced to reach a larger audience. Serif typography and hand-cut paper texture illustrations were used to convey genuineness and sincerity in the message.